Kasey Lineberger directs the marketing communication strategy to ensure that Cloud Conventions and Venue are recognizable brands in the marketplace. In her role, she designs and delivers drip marketing campaigns, directs the social media outreach, manages the messaging on corporate websites and creates product materials. Kasey has also managed high-profile customers with complex event or platform management needs to help them with strategy, platform customization, and event execution.

Melly directs the professional services offering by creating a menu of service offerings that a partner or direct customer may purchase from Cloud Conventions for custom site configuration, technology management, event design and strategy, and event management. She defines each service, the deliverables and defines pricing strategy. Melly directs a referral network of event management professionals to deliver professional services on behalf of Cloud Conventions to direct or partner customers ensuring these external resources are competent and ready to manage the technology platform. Melly delivers professional services directly to high-profile customers with complex platform or event needs to ensure their experience with the technology meets their business and event goals.

Olivia works directly with the product team to ensure that the Cloud Conventions technology can be easily managed by a non-technical user, that features are consistent throughout the platform, and are easy to navigate and understand by all levels of users. She collaborates to create a roadmap for technology improvements, communicates new features or improvements to partners and customers and ensures upgrades are translated into the online knowledgebase or other educational programs. Olivia processes incoming feedback and requests from team members, direct customers, and partners to recommend potential improvements or features that should be added to the product roadmap. She creates customer journey and development documents used by the software team to create the features and functionality. Olivia also offers professional services to high-profile customers that need assistance on event or platform strategy or services needed for large and complex events.